Home / Genre / Writing Captivating Nonfiction / 7 Tips for an Irresistible Table of Contents
Table of Contents

7 Tips for an Irresistible Table of Contents

If I learned anything from go-kart racing, it’s to drive on the inside of the track. The inside of every loop and turn gives you an extra edge in the race. It gets you to the finish line faster.

Your book’s Table of Contents (TOC) is your readers’ inside track. It gets them to the checkout counter or the “Buy Now” button on Amazon faster. Since potential buyers often skim the TOC to see if a book is worth buying, make it irresistible.

Here are 7 tips for making an attention-grabbing and irresistible Table of Contents:

  1. Craft short but intriguing chapter titles.
  2. Use vivid nouns and verbs to help readers picture what your chapters are about.
  3. Raise a question in the readers’ minds—a what, why, or how—to make them want to read the book.
  4. Make each chapter title appealing so they know each chapter is worth reading.
  5. If you use subtitles, don’t overload them with information, but give a short phrase explaining or expanding the chapter title.
  6. Get readers excited about your book with titles that elicit an emotional response—empathy, hopefulness, or laughter.
  7. Include the needs of your target audience in the titles—think felt need.

Help your potential readers get on the fast track to purchasing your book. Make your book’s road map irresistible.

7 Tips for an Irresistible Table of Contents #writingtips #writing #writers Click To Tweet

About Katy Kauffman - Writing Captivating Nonfiction/The Starting Line: First Lines, First Pages

Katy Kauffman - Writing Captivating Nonfiction/The Starting Line: First Lines, First Pages
Katy Kauffman is an award-winning author and a co-founder of Lighthouse Bible Studies, a ministry which seeks to connect people to God through His Word. She is also an editor and a designer of "Refresh Bible Study Magazine" and the designer of "Broken but Priceless: The Magazine." She writes monthly for The Write Conversation and PursueMagazine.net. She loves to blog about the adventures of life with God, and her books focus on how to win life's spiritual battles. Her book, "Faith, Courage, and Victory," won the 2016 Selah award for Bible studies. Her newest book, "Breaking the Chains" is a compilation releasing April 2017.

Check Also

Finish Your Book

When You Have Written Enough, Stop: Knowing When to Finish Your Book

How do you know when you’ve written enough in your book or chapter, and it’s ...

Leave a Reply

Your email address will not be published. Required fields are marked *

17 − seven =