Magazine, Freelance, and Copywriting

Embracing Tech Advancements: Powering Freelancer Success in the Modern Landscape

September 14, 2023

Freelancing as a writer can be deeply rewarding. You’re getting paid to show off your wordsmithing skills and can make a great living while building your brand as a writer

However, if you want to stay relevant as a writer, you’ll need to embrace emergent tech advancements that define the digital landscape. Today, that means you should take full advantage of automation, artificial intelligence (AI), and immersive augmented reality (AR) experiences.

Tech and Writing

The recent rise of artificial intelligence has left some writers fearing for their jobs. This is understandable, as programs like ChatGPT can produce pages of prose in the blink of an eye.

In reality, AI programs are designed to help writers — not replace them. You can use recently released programs like Google Bard to conduct pre-writing research and improve the efficiency of your revision process. You can also use programs like Grammarly to edit as you work and improve your understanding of syntax and grammar.

Rather than fearing new innovations, you should see emergent tech as a chance to “level up” your writing process. For example, if you routinely run into writer’s block, you can use a program like ContentAI or Ryter to start brainstorming ideas. This is particularly helpful if you are working with an unfamiliar genre and need to understand the requirements before you can start writing.

You can, of course, choose to eschew all modern tech from your writing process. There’s nothing wrong with a ballpoint pen and a pad of paper — and the tactile feel may help you write a more captivating opening scene. However, automation tech can still help you find freelancing success off the page. 

Automation

Automating the writing process with generative AI may land you in hot water with publishers and clients. After all, they’re paying for your skills, insights, and experiences. Fortunately, you can still use the latest AI tech to increase your profits and decrease your risks.

You can start using automation to increase profitability by augmenting some of the customer relationship management tasks you have to do. This is particularly useful if your brand is growing quicker than you expected. Automation can help you reach out to highly qualified leads or send emails to folks who are in your “follow-up” folder.

AI can streamline the document-management process, too. This is helpful if you’re responsible for creating multiple articles a day and are at risk of losing track of important files. AI-driven document automation can help with storage, classification, and invoicing. This reduces the risk of error and ensures that you actually get paid for your hard work.

The Future of Work

Despite popular belief, the writing process is constantly changing. A hundred years ago, writers like Hemingway and Woolf may have spent their mornings sitting at their typewriter. Today, anything other than electronic writing is all but unthinkable for modern freelancers.

Start embracing the future of work and writing by leveraging AR and virtual environments. For example, if you regularly liaise with global clients, consider investing in a virtual office space where folks can “meet” with you while wearing VR goggles. This may be something of a gimmick for now but could become the norm for contractors and freelancers in years to come.

The metaverse will need writers, too. This means that staying up to date with the latest trends in virtual worlds may be a savvy move if you want to break into game development and virtual entertainment. Just be sure to secure your income with reliable streams, too, as daily activity on sites like Decentraland can vary wildly.

Increase your chances of finding freelancer success by advertising your services on social sites like TikTok and Instagram. Your social presence can serve as a portfolio for your work and may help you connect with clients from around the globe. A well-established social page can even help you diversify your income, as you may be able to land brand sponsorship and ad revenue when posting online.

Conclusion

The future of freelance writing looks bright. Fears of AI replacing writers have largely been assuaged, as folks see that real writers provide more value than AI bots. However, that doesn’t mean you can rest on your laurels.

Instead, embrace the future of work by using the latest innovations to your advantage. Tech advancements like generative AI, automation, and real-time editing can significantly improve your process and help you achieve higher levels of efficiency. You can even use emergent tech like VR goggles to differentiate your brand identity and connect with clients in new and exciting ways.

Amanda Winstead is a writer from the Portland area with a background in communications and a passion for telling stories. Along with writing she enjoys traveling, reading, working out, and going to concerts. If you want to follow her writing journey, or even just say hi you can find her on Twitter.

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