A traditional blog gives your readers a place to find you and your writing. A place where you share with your audience stories about your writing, your book, and upcoming projects. It’s a fan page of sorts. A home for your blogs all in one place.
Microblogging is a form of traditional blogging; however, it is not found on your website. Of course, you could add your microblogs on your website as well, but traditionally microblogging is found in a social format via social media sites.
If you don’t have a traditional blog, microblogging is a great way to get up and running without the investment of creating a traditional blog. I believe authors should have a traditional blog. Click here for my reasons why.
In Edie Melson’s Social Media class, she defines a microblog as a post with 100 – 150 words. (Edie authors the popular blog, The Write Conversation. When sharing your microblog, add a meme which is a picture with text on it. Describe your meme or your purpose in sharing the meme.
I use Canva to create my memes. It is a free app you can use on your laptop, iPhone or android. For ease of use, I would use your laptop to create designs. I have created memes on my iPhone, but have found it a challenge to design without the use of a mouse. Canva saves all your designs in the app. You can sign up for Canva here.
Once you create your design, share the inspiration behind the photo. You can post something inspirational, either a famous quote or one you created. Or a captivating paragraph from your book or work in progress. Even a picture of your work space can be used to microblog. Share what inspires you to write.
Be sure to add a call to action. A Call to Action is what you want your audience or your reader to do with the information you shared. It could be signing up for your newsletter, getting a free infographic (create your own infographic here) or by directing them to purchase your book.
On Instagram, you are not able to add links in your microblog. Direct your audience to click on the link in your bio. The link in my bio connects them to my book store page on my website. You can choose to use your Amazon link as well.
Below are two examples of Instagram posts which are microblogs.
Microblog 1: (Used with permission of Becky Kopitzke)
Have you ever scolded your kids just moments before walking into church – where you then flash a sudden smile for all the holy people {as if you hadn’t just squawked at your child like a mad chicken}?
Maybe you’ve snapped your husband’s head off for asking an innocent question like, ‘What’s for dinner, hon?’
Yeah, I have, too. And I know I’m not alone.
Lots of us fall short of loving our loved one well. And not just our loved ones, but people outside our bubble, too – like the new woman at Bible study who feels vulnerable and lonely because the rest of us greet each other with hugs and chatter while she sits alone, unnoticed. Or what about that mom at school who is grumpy to everybody all the time. She’s easy to ignore, or worse- to complain about with the other moms.
Have you ever wondered what God thinks of all that? Have you ever dared to be different? Well, now you can.
Microblog 2
In this microblog, I share the impact my son Samuel had on a stranger:
“I saw everything that was important in his eyes when he first looked at me and I have never experienced anything like that in 48 years. I was supposed to meet Samuel and when he left, I had something from him….courage. I have been afraid of making changes, taking initiatives, loving, and the list goes on.
I was up all night thinking about what you said to me and reflecting on the look I received from Samuel. It may sound nutty, but he is the angel I desperately need to meet.” See more about this encounter here.
Do you microblog? Share your most highly commented microblog in the comments. And inspire others to start their microblog journey.
Evelyn Mann is a mother of a miracle and her story has been featured on WFLA Channel 8, Fox35 Orlando, Inspirational Radio and the Catholic News Agency. A special interview with her son on the Facebook Page, Special Books by Special Kids, has received 1.4M views. Along with giving Samuel lots of hugs and kisses, Evelyn enjoys hot tea, sushi and writing. Visit her at miraclemann.com.
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Hey there! Thanks for this post. It’s a really interesting approach to blogging. The thing about microblogs is that they don’t usually get a lot of organic traffic, but if you’re clever you can still attract lots of attention and social media buzz with your 150 words and a well-crafted graphic. Maybe I should check it out 🙂
Very helpful! Thank you for sharing.
Very interesting post! Thank you!
Helpful tool. Thanks